A network core can be scaled up relatively easily but getting access to that core can be a challenge for businesses, as communications providers struggle to provide cost effective and justifiable solutions.
Genesis’ enterprise broadband solution, powered by the Access Service Manager (ASM) and the Subscriber Access Node – Enterprise (SAN-E) provides superfast Ethernet services to businesses enabling them to access Internet and Cloud services seamlessly and at low cost.
Upgrading a network with the Genesis enterprise solution gives service providers the ability to reach customers anywhere that a suitable L2 carrier interconnect exists, even if this is on another Service Provider’s network. This enables all customers to be serviced as On-Net customers regardless of their location.
Multiple deployment options offer opportunities for revenue growth and service expansion that were previously out of reach. For example, a single ASM can support hundreds of customer edge devices over a geographically diverse, mixed set of vendors’ DSLAMs.
A key feature of the Genesis enterprise solution is its ability to work with any supplier’s DSLAM allowing service providers to reuse their existing DSLAMs, maximizing their existing investments and reducing their network equipment costs. Genesis’ enterprise solutions can be marketed over the entire service area, regardless of DSLAM equipment differences that may exist, resulting in simplified asset inventory control.
The SAN-E enterprise solution from Genesis combines DSL aggregation and reach extension technologies to increase the bandwidth available in such suburban and rural areas where there are no economically viable solutions to improve service. DSL Long Reach (DLR) uses existing xDSL infrastructure and can be delivered at less than a twentieth of the cost of a new fiber build, whilst still enabling revenues from high bandwidth services.
DLR uses A/VDSL2 regeneration technology to simultaneously increase bandwidth and extend reach. This is achieved in the DSL Broadband Extender (DBE) node by dividing single, long cable spans between the CO or Node and the end customer into much shorter, separate hops. Up to 24 pairs can be regenerated by a single, pole mountable DBE which can be powered either locally or from the CO node or other suitable location using line powering. Long cable spans can use several DBEs in a chain to ensure that the high end-to-end distances do not impact the bandwidth delivered to the customer.
In addition to regeneration, the DBE employs Genesis aggregation technology to combine the bandwidth of multiple pairs between each location. This provides the benefits of statistical multiplexing as well as significantly reducing the impact of a single bad pair on a single user. In addition, each DBE can deliver bandwidth to a Wi-Fi access point or small cell, or to another aggregated DSL group going to a different destination allowing extremely flexible service delivery architectures.
DSL and Plain Old Telephone (POTS) services are terminated at the enterprise on up to eight pairs using the SAN-E. When more than two pairs are utilized for a higher bandwidth service, these are aggregated between the SAN-E and its closest DBE using Genesis aggregation which works independently of any other equipment or technology. This removes the need for specific DSLAMs, operating software versions or complex cable pair routing management.
Genesis’ enterprise solution utilizes the existing carrier infrastructure reducing time to market. This makes it extremely cost effective and highly profitable. Carriers can avoid the huge up-front costs of installing a fiber-only infrastructure and the years necessary to realize a reasonable ROI, which is typically achieved within 12 to 18 months via the Genesis ‘pay as you grow’ deployment model.
The Genesis Enterprise broadband solution delivers fast, high capability broadband, even when the fiber-fed Node or Cabinet is a considerable distance from the enterprise. The diagram below illustrates that Genesis enterprise solutions can be deployed in fiber, copper, wireless and hybrid technology networks.